Our Mission


Hello, thank you for allowing me to introduce you to Atlantic Water Gardens. We are a dynamic company that is passionate about serving the needs of our business partners. We have assembled a great team of people who are ready to put their experience to work for you. Our ethical foundation is strong. Our business model is successful. Our belief in building long-term, mutually beneficial partnerships is extremely important to us. We believe in capital reinvestment to provide you with continual new and improved products and services. This helps to sustain growth and secure our place at the forefront of the water feature industry.

Thank you for taking the time to get to know us.

Bill Lynne
Atlantic Water Gardens Chairman & CEO



Atlantic Water Garden’s mission is to be the preferred source of water feature and pond products in the water garden marketplace, meeting our customers’ objectives through long-term working relationships based on our core values.


Atlantic Water Garden’s guiding principles are our Core Values. These values guide our decisions, shape our business philosophy and nurture strong working partnerships.

  • Honesty
  • Attention to Detail
  • Education
  • Value
  • Teamwork
  • Personal Accountability
  • Attitude
  • Imagination and Innovation
  • Customer-Focused Service
  • Personal Growth
  • Promoting Green Manufacturing
  • Corporate Social Responsibility



A quality-conscious culture is our goal and we are committed to customer and employee training and education. These efforts are reflected in our extensive product manuals, online university and on-site training seminars and builds. Employees are rewarded for personal accountability, product improvements, creative innovations, green initiatives and outstanding customer service.


Our objective is to create long-term partnerships that meet and exceed our customer’s expectations.


Our goal, therefore, is to understand our customers’ expectations and the challenges that their companies face, then strive to be an integral partner in finding solutions that meet their needs throughout our partnership.