APC and ADC Programs

Atlantic Distributor Consultant (ADC)

The Atlantic Professional Contractor-Atlantic Distributor Consultant (APC-ADC) Program provides valuable, tangible benefits for both Contractors and Distributors. Although under the full support and supervision of Atlantic Water Gardens, the Distributor-driven program reinforces the relationship between the Contractor and the Distributor, rather than the manufacturer. As the point of contact, the Atlantic Distributor Consultant becomes a valuable asset to Contractors and Dealers, assisting the Distributor in building meaningful long term relationships with those custome

Learn more about the ADC Program here. To apply to be an ADC please fill out this application. 

Atlantic Professional Contractor (APC) 

The Atlantic Professional Contractor (APC) Program creates mutually beneficial partnership between the water garden professional, the distributor and the manufacturer without being exclusionary or punitive. The APC works in conjunction with the ADC (Atlantic Distributor Consultant.) In contrast to manufacturer-dominated programs that emphasize loyalty over education, the APC Program is distributor-driven, for a very simple reason - the distributors know their customers best. They know which contractors would most benefit from such a program; they know which customers would prefer to be loyal to the distributor and to Atlantic and they know best how to select and qualify those contractors.

Want to become an Atlantic Professional Contractor team? Find out about the perks and benefits by viewing the APC Program here. Please contact your local supplier of Atlantic products to apply. 

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